adj  
re·gen·er·a·tive | \ ri-ˈje-nə-ˌrā-tiv  

1 Changing radically and for the better  
2 Restoring to original strength or properties

When we discuss organic cotton, the word regenerative describes a series of farming practices. Regeneration International defines regenerative agriculture as “farming and grazing practices that, among other benefits, reverse climate change by rebuilding soil organic matter and restoring degraded soil biodiversity – resulting in both carbon drawdown and improving the water cycle.”
That’s right, changing the way we farm can actually limit greenhouse gas emissions in our atmosphere, create nutrient-dense soil that reduces runoff, and regenerate ecosystems on the verge of collapse. On top of all that, it’s less expensive and less risky for farmers. Everyone wins!